Source: Topps
NEW YORK (April 4, 2006) – Topps, the only place to get Barry Bonds’ baseball cards, has revealed that it is the creator of the controversial “Trade Barry!” billboard situated near AT&T Ballpark in San Francisco. The company unveiled the second part of its advertising campaign today.
The “Trade Barry!” billboard, which has created quite a stir among baseball fans throughout the country, was unveiled last Saturday, April 1st and has been replaced today by an all-new billboard — “TRADE BARRY’S CARDS WITH TOPPS—The Exclusive Home of Barry’s Home Run Chase”.
“Together with Barry, we decided to have some fun with everything that’s going on in the game today,” said Warren Friss, VP / General Manager, Topps Sports. “Topps chronicles the game and Barry and his achievements are clearly an important part of baseball.”
Topps has created a special trading card set commemorating Bonds’ historic home run chase. Each time Bonds hits a home run, fans can log onto www.topps.com and order a trading card chronicling that specific home run. The card will only be available until Bonds hits his next home run.
Along with this exclusive online promotion, Topps is paying homage to Bonds historic career and home run chase throughout all of its 2006 Major League Baseball products.